Interior retail design for Best Defense Armory & Range
 

In 2018, the Lakes Trading Co. gun store and shooting range in Forest Lake experienced a major fire which crippled the business. But through adversity comes great opportunity! New owners are rebuilding to create an even better firearms sales, training, and shooting range experience. The new owners are US military veterans who are excited to bring their vast experience and new vision to the newly renamed Best Defense Armory & Range.

The new retail store architecture by PlanForce includes a number of exterior improvements and converts the space for use as an indoor gun range. The renovated building design will include a public retail space, as well as a private club room, two shooting ranges, and support areas.

Under Construction photo of Best Defense Armory & Range
Under Construction photo of Best Defense Armory & Range
Under Construction photo of Best Defense Armory & Range
Under Construction photo of Best Defense Armory & Range
Under Construction photo of Best Defense Armory & Range
Under Construction photo of Best Defense Armory & Range
Interior retail design for Best Defense Armory & Range
Interior retail design for Best Defense Armory & Range
Under Construction photo of Best Defense Armory & Range
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Under construction photos and design renderings for the new Best Defense Armory & Range in Forest Lake, MN.

When designing the new retail space, PlanForce focused on a number of major business objectives:

  • Telling the Best Defense brand story, including their history as a pillar of the community
  • Identifying the most effective way to utilize the available space
  • Helping attract new consumers to visit the store and shooting range
  • Creating a space that customers want to visit again and again for all of their firearms, training, and accessory needs

Construction by Sullivan|Day is currently under way and the store is expected to be complete by Fall 2020.

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